The client
Farm Rio is a Brazilian fashion brand with an international presence and a culture defined by creativity, innovation and a strong identity.
Culture and Change Management · Fashion
Leaders engaged as champions of change

Farm was going through a broad and complex transformation that required developing its leaders and engaging its people. As a long-standing partner, WePeople contributed insights, feedback and strategic support, including assessment, change management and leadership development.
Farm Rio is a Brazilian fashion brand with an international presence and a culture defined by creativity, innovation and a strong identity.
Farm was going through a broad and complex transformation that required developing its leaders and engaging people throughout the change. Among the challenges was helping leaders overcome resistance and build a new perspective on the process.
A long-standing partner of Farm, WePeople has supported the organization through several change processes, working closely with its People and Management team. In the current transformation, the consultancy contributed insights, feedback and strategic support, including assessment and change management processes, as well as leadership development.
What changed
In the client's words
In such a complex change process, WePeople is a long-standing strategic partner that knows our culture and our challenges and supports us every day. It is very rewarding to watch teams evolve from resisting change to engaging with it and understanding its benefits.
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