Farm Rio

Leaders engaged as champions of change

Farm was going through a broad and complex transformation that required developing its leaders and engaging its people. As a long-standing partner, WePeople contributed insights, feedback and strategic support, including assessment, change management and leadership development.

The client

Farm Rio is a Brazilian fashion brand with an international presence and a culture defined by creativity, innovation and a strong identity.

The challenge

Farm was going through a broad and complex transformation that required developing its leaders and engaging people throughout the change. Among the challenges was helping leaders overcome resistance and build a new perspective on the process.

The solution

A long-standing partner of Farm, WePeople has supported the organization through several change processes, working closely with its People and Management team. In the current transformation, the consultancy contributed insights, feedback and strategic support, including assessment and change management processes, as well as leadership development.

Results

  • More support for leadership during the transformation process.
  • Leaders progressing along the change curve.
  • Initial resistance gradually overcome.
  • Leaders more engaged and active as champions of change.
  • Better understanding of the benefits of the transformation.
  • A stronger strategic partnership between WePeople and Farm.

In such a complex change process, WePeople is a long-standing strategic partner that knows our culture and our challenges and supports us every day. It is very rewarding to watch teams evolve from resisting change to engaging with it and understanding its benefits.

Victoria Schuabb Head of People, Management, Diversity & Inclusion, Farm RIO

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